Megan is the CEO of SONNI. A Kellogg MBA with experience at Estée Lauder and Little Spoon, she left corporate retail to address technical flaws in mineral sunscreen. She merges product strategy with global retail experience to build habit-forming suncare that matches prestige skincare quality. Her mission is to remove the friction that prevents daily sunscreen use.
01
The products we use, the systems we operate within, the routines we follow. Over time, you get used to how something feels, even if it’s not actually that good. I try to notice that friction instead of normalizing it. Once you start paying attention, you realize how much of the world is built on “good enough.”
02
For a long time, I was on a very clear, conventional path. It looked right from the outside, and it’s what a lot of people around me were doing. But eventually I realized I didn’t actually want that version of my life. Not because it was bad, just because it wasn’t mine. That realization changed how I make decisions.
03
It’s not enough for something to be conceptually good. It has to work on busy days, in imperfect routines, when people aren’t thinking about it. That extra level of thoughtfulness is usually what makes something stick.
One thing to take away
A lot of life is shaped by what we don’t question. The more willing you are to pause, look at things honestly, and decide what you actually want, the more intentional everything becomes. And that’s usually where the interesting things start.
